Friday, December 15, 2017

New focus and classes for East of England Smithfield Festival

October 13, 2016 by  
Filed under Livestock

SmithfieldEastOfEngland2015-2

Final preparations are underway for this year’s East of England Smithfield Festival – due to be held on 15-16 November at the East of England Showground, Peterborough. 

Festival show manager William Haire says he is determined to increase the focus on skills, technology and young people – as well as introducing new livestock classes. This year’s event has continued to evolve, having built on the success of last year’s festival, he says.

“While the traditional Smithfield cattle and sheep primestock classes will remain at its very heart, I’m taking a fresher approach to deliver an event which is more relevant to the wider farming sector,” explains Mr Haire.

“Visitors to this year’s event will not only be able to see some of the best primestock in the country – they will also have the opportunity to gain valuable information on the latest technologies and developments,” he adds.

Strong focus

The festival will include an expanded industry trade stand area, a seminar programme and a packed line-up of competitions. A strong focus will again be the younger generation, with the College Competition and final of the Young Stockperson of the Year Award a particular highlight.

“The growing support we have for both of these competitions, demonstrates the immense talent and enthusiasm we have coming into the industry, and I’m very pleased to announce that this year, we have Martin Irvine, star of the BBC Two series This Farming Life, in the judging hot seat.

“Martin is a renowned stockman himself and is very well placed to judge up and coming talent. It will be a great pleasure to work with him, as well as the young competitors, which always demonstrate such a high level of skill and knowledge.”

The 2016 festival will also see the introduction of three new livestock classes. These include the market ready beef pair, a new breeding ewe lamb competition and dedicated classes for British White cattle.

Biggest names

Once again, some of the biggest names in the cattle and sheep industry will judge the livestock. Andrew Mutch, director of Mutch Meats in Oxfordshire, will lead the sheep judging. Commercial cattle will be judged by the hugely respected Gavin Scott, from Gateside Farm, Linlithgow.

Also confirmed in the judging line-up is Iain Green from the well-known Corskie Simmental herd in Scotland, which has itself seen tremendous success in the show ring. He will judge the Pedigree Calf Show Interbreed Championship and the Duke of Norfolk Pedigree Calf Group of three.

“In order to remain economically viable, I strongly believe that it’s vital livestock farmers are progressive, share advice and embrace the technology available to them. The festival is a great opportunity to facilitate this,” says Mr Haire.

“I particularly encourage the younger generation, as well as farmers from other sectors, to come along and join the conversation. We can all learn from each other for a stronger British agriculture, and I very much look forward to welcoming faces old and new to this year’s event.”

Show details

When: 15-16 November 2016

Where: East of England Showground, Peterborough

Livestock exhibitors:
Entries close on 14 October, see website for schedule and entry forms

Entry: Free entry for visitors, no pre-booking required

Contact:
www.eoesmithfield.co.uk
livestock@eastofengland.org.uk

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