Thursday, November 15, 2018

More exhibitors prepare to woo crowds at Newark Showground

November 1, 2018 by  
Filed under News & Business

Extra space is being made available to accommodate an increase in exhibitor interest ahead of this month’s Midlands Machinery Show.

Now celebrating its fifth year, this year’s event takes place on 20-21 November at the Newark Showground, Nottinghamshire. Organisers say some 20% of exhibitor bookings are from companies new to the event.

Building on its reputation as a place to do business in a friendly and informative atmosphere, the show is also welcoming many returning dealerships and manufacturers who value the opportunity to meet new and existing customers in a relaxed environment.

Show manager George Taylor said visitors to the show would be able to see the best in agricultural machinery in the Midlands and beyond. “We are delighted with bookings so far, and welcome returning companies as well as the many exhibitors who are new for 2018.

Range of machinery

“This is testament to the popularity of the show that prides itself on being a platform for small to medium-sized agricultural businesses to showcase their diverse range of machinery and innovation to those who work and have an interest in agriculture and its future.”

Mr Taylor added: “Exhibitors and visitors benefit from meeting others within their community, seeing new technology and discussing what advantages are available from investment in new products and services.”

The additional space indoor has meant an opportunity to make better use of the flat, grassed surface outside. This has enabled the creation of a dedicated outdoors ‘Demo Area’ where new machinery will be demonstrated throughout both days.

This year, exhibitors have taken advantage of a free media package to promote their businesses.  Show administration manager Una-Marie Palin said exhibitors also received a website listing, email footers and inclusion in social media marketing.

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